Name: Sustainable Brand Leadership. How to Build a Lasting Legacy
Price: 79762.00 ARS
Availability: InStock
Author: Ian P. Buckingham;Kate Hargreaves
ISBN: 9781032708881

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Formato

Libro Físico

Editorial

Routledge

Autor

Ian P. Buckingham;Kate Hargreaves

Año

2025

N° páginas

258

Encuadernación

Tapa Blanda

Dimensiones

23.40 x 15.60 cm

ISBN13

9781032708881

Sustainable Brand Leadership. How to Build a Lasting Legacy

Ian P. Buckingham;Kate Hargreaves (Autor) · Routledge · Tapa Blanda

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Reseña del libro "Sustainable Brand Leadership. How to Build a Lasting Legacy"

Sustainable Brand Leadership reveals in simple steps, how to cultivate a leadership system to nurture future fit brand management systems that sustain, build resilience and evolve organisational cultures. It addresses the worrying disconnection between organizations and their wider trading environment, including community and natural world.