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Managing Religious Tourism (en Inglés)
Griffiths, Maureen ; Wiltshier, Peter (Autor)
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Managing Religious Tourism (en Inglés) - Griffiths, Maureen ; Wiltshier, Peter
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Reseña del libro "Managing Religious Tourism (en Inglés)"
Managing Religious Tourism provides a global view of tools and resources used in demand and supply management in the context of pilgrimage and religious tourism. With a focus on toolkits and best-practices, the book reinforces the quality of service provision and offers reflection on consumers' perspectives and intentions to purchase from a variety of destinations. This focus is complemented by the understanding of management responses to consumer behavior and mobility, accessibility, individualism and tourism for both sacred and secular purpose. A further focus looks at ways in which networks, partnerships and the conceptual stakeholder approach can be employed by religious tourism suppliers working with destination management organizations. Key Features: - Global perspectives on tools and management approaches and techniques- Focus on sustainability in connecting sacred and secular consumers- Aids learning and the development of an important tourism sector
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