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Benefactors: Fundraising Strategies for the 21St c Entury (en Inglés)
Joshua M. Birkholz
(Autor)
·
Amy S. Lampi
(Autor)
·
Wiley
· Tapa Dura
Benefactors: Fundraising Strategies for the 21St c Entury (en Inglés) - Birkholz, Joshua M. ; Lampi, Amy S.
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Origen: Estados Unidos
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Reseña del libro "Benefactors: Fundraising Strategies for the 21St c Entury (en Inglés)"
Overcome contemporary fundraising challenges and equip your non-profit or charity to meet the digital age head-on Contemporary fundraisers and development professionals are meeting a new and challenging set of obstacles as they go out into the world and attempt to raise money for their causes and organizations. In BeneFactors: Why Some Fundraising Professionals Always Succeed, a team of veteran philanthropy strategists and consultants delivers an exciting and practical playbook for modern fundraising that can be deployed in a variety of charitable and non-profit organizations and settings. You'll explore the eight factors you must master to exceed your fundraising goals in the modern era. In the book, you'll discover: Strategies for navigating the digital fundraising transformation and how to guide your digital donors through the giving process How to use data science and predictive analytics to inform your decision-making process and find better results Ways to banish excessive risk aversion and uncover a boldness you didn't know you had in you An extraordinary and insightful handbook to fundraising in the digital age, BeneFactors: Why Some Fundraising Professionals Always Succeed is sure to find its way onto the bookshelves of board members, development professionals, and other leaders of fundraising teams and organizations.
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El libro está escrito en Inglés.
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