Good Services: Decoding the Mystery of What Makes a Good Service (en Inglés)

Downe, Louise · Bis Publishers

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Reseña del libro

Service design is a rapidly growing area of interest in design and business management. There are a lot of books on how to get started, but this is the first book that describes what a good service is and how to design one. This book lays out the essential principles for building services that work well for users. Demystifying what we mean by a good and bad service and describing the common elements within all services that mean they either work for users or don't. A practical book for practitioners and non-practitioners alike interested in better service delivery, this book is the definitive new guide to designing services that work for users.

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